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In this article, I explain when you should post your pins to Pinterest (it’s not what you think) and how the algorithm pushes your content in front of Pinners.
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In a recent Facebook post, someone asked why her product sales are down 30% despite thousands of new followers and a growing email list. If this sounds familiar, here’s what I would do about it.
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What if I told you there’s a way to reach your target audience without the constant stress and pressure of social media? This is the social media marketing alternative you shouldn’t ignore.
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Having a Pinterest account isn’t a good way to prove how skillful a Pinterest manager is. I know that sounds counter intuitive, but there are many skilled strategists who’s Pinterest account is a hot mess. Here’s three reasons why that might be:
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But the truth is, if Pinterest is your main source of traffic, you have to stay ahead of the seasons in order for your pins to be available when the seasonal searches start.
But wait, how early? How do I know when the seasonal searches start? Sometimes figuring this out can feel like you’re doing time-zone math (if you’ve ever tried to manually schedule a zoom call with someone far away, you know what I’m talking about). Let’s talk about how to figure out when you need to post seasonal content!
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The Timeline for Getting Pinterest Traffic, Explained Have you ever been told “Have patience, Pinterest is a long term strategy”? That’s pretty broad and doesn’t explain anything, does it? As if Pinterest isn’t confusing enough! If you’re considering Pinterest for your business, it’s good to know what to expect before you dive in. Let’s unpack […]
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Using hashtags in your Pinterest pin titles or pin descriptions is a heated topic among social media marketers. So I reached out to Pinterest themselves and asked if we should use hashtags on Pinterest for marketing. This is their response, plus some insights to what I found hashtags are doing to your website traffic coming from Pinterest. This post exposes exactly what Pinterest says about using Hashtags on your Pinterest account.
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Let’s clear the air about exactly how many pins you should post to Pinterest each day.
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This is how to compare and contrast your Pinterest analytics. Learning how to do this is the key to understanding if your Pinterest marketing is actually working.
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Learn from my mistakes! Here’s 3 reasons why you should track your metrics on something like My Pinterest Planner, and what exactly you should track.
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As a Pinterest manager, these are the analytics I focus on when measuring for growth. Let’s dive in to exactly what they are and then I will teach you how to strategically analyze them.
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Other Posts You Might Like
This is a big mind block for a lot of people getting ready to start marketing on Pinterest. There’s a few things you need to consider when you’re deciding if you should convert your personal account to a business account or start a brand new Pinterest Business account from scratch. Hopefully this will give you […]
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If you’ve marketed your online products, blog, or podcast, you’ve probably heard someone tell you “You should be on Pinterest”. But Why? What is this “Power of Pinterest” you keep hearing about. Let’s look at some facts first: Pinterest has over 430 million active users It’s a search engine (the 3rd largest behind Google and […]
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Let’s talk about how to understand Pinterest analytics. There’s two very different ways of reading Pinterest analytics. The first one is an overview of your entire account while the second it is a more focused view of your content. Now you might be thinking wait a minute, Sarah, an overview of my account is my […]
